Key point: The California AG’s fifth CCPA-related enforcement action focuses on the CCPA’s right to opt out of sales/shares and on children’s privacy provisions and, with respect to the right to opt out, it should trigger businesses to reevaluate their procedures, especially as it relates to the treatment of account holders and mobile apps.
On October 30, 2025, the California attorney general (AG) announced a settlement with a streaming services provider[1] over violations of the California Consumer Privacy Act (CCPA). Pursuant to the proposed final judgment and permanent injunction, the company will pay a $530,000 fine and implement several injunctive relief requirements. According to the press release, the settlement arose from a 2024 investigative sweep of streaming services.
The complaint alleges two CCPA violations: (1) failure to provide easy-to-execute methods for consumers to opt out of the selling and sharing of their personal information; and (2) failure to provide sufficient privacy protections for children. Given that these are distinct issues, we will address them in two separate articles. This first article provides a brief background of the enforcement action, an analysis of the right to opt-out violations, and a summary of the injunctive relief requirements. The next article will analyze the children’s privacy violations.








